Lincoln Aviator Premiere, Reserve & More

They fill the same entry-level role in different eras. Lincoln used the plain base trim name earlier in this generation and renamed it Premiere for 2024. Equipment also changed over time, so the names do not make two used examples identical.

Livery is a fleet-focused Aviator for professional passenger transportation. In the newer lineup, it combines the V6, adaptive suspension, large touchscreen, panoramic roof, and heated seating with a seven-passenger second-row bench.

In recent years, Reserve adds the cabin upgrades many luxury shoppers notice most: premium leather in the first two rows, ventilated front seats, four-zone climate control, a panoramic roof, a head-up display, wireless phone charging, and Revel audio.

Black Label goes beyond Reserve with themed premium-leather cabins and more extensive comfort equipment. On newer models, that includes 30-way massaging front seats, heated and ventilated second-row seats, 28-speaker audio, adaptive headlights, and standard AWD.

Yes, for shoppers who want a noticeably richer cabin without moving to Black Label. In recent years, Reserve combines leather, ventilated front seats, four-zone climate control, a panoramic roof, a head-up display, and premium audio.

Grand Touring is the main plug-in-hybrid trim, sold from 2020 through 2023. Black Label Grand Touring adds the same type of electrified powertrain to the top luxury treatment. Both use standard AWD.

On 2020–2023 models, Grand Touring adds a plug-in-hybrid system and standard AWD to a Reserve-style luxury package. It is the better fit for short electric trips and stronger combined output; Reserve uses the regular gas V6.

Black Label Grand Touring is the 2020–2023 range-topping plug-in hybrid. It combines electrified V6 power and AWD with Black Label cabin themes, massaging front seats, high-end 28-speaker audio, upgraded lighting, and added driver-assistance equipment.

Both are 2020–2023 plug-in hybrids with standard AWD. Black Label Grand Touring adds the fuller luxury treatment, including themed premium leather, 30-way massaging front seats, 28-speaker audio, upgraded lighting, and more driver-assistance hardware.

Look for a second-row bench rather than relying on the trim name alone. Earlier base models used a bench, while newer Livery models have a seven-passenger bench for fleet service. Newer Premiere models normally use captain’s chairs and seat six.

On newer models, Premiere is the retail-focused six-seat trim with second-row captain’s chairs. Seating layouts changed across this generation, so inspect the actual used SUV if the walk-through space between the second-row seats matters to you.

Black Label is the main trim to target for massaging front seats. Newer gas Black Label models use 30-way heated and ventilated massaging front seats, and the earlier Black Label Grand Touring plug-in hybrid offered a similar setup.

Audio improves as you move up the lineup. In recent years, Premiere has the standard system, Reserve adds Revel premium audio, and Black Label uses a 28-speaker Revel Ultima 3D system. Earlier Grand Touring models used a 14-speaker Revel setup.

Premiere is the more natural fit for ordinary family use, with a retail-focused six-seat layout and second-row captain’s chairs on newer models. Livery makes more sense when seven seats and passenger-service equipment matter more than a walk-through second row.